| Description: |
Overview
A client in the retail sector is seeking a talented Digital Content & Video Executive to join their growing marketing team. This role will report directly to the Head of Marketing and play a key part in elevating the brand's digital presence. The client is a well-established, family-owned business with a strong ethical ethos. Their brand is known for delivering exceptional quality, great customer service, and a focus on innovation. With the majority of their sales generated online, they are looking to expand their reach by enhancing their digital storytelling and content creation capabilities. Job Purpose
As a Digital Content & Video Executive, you will create engaging and user-focused digital content across various channels, ensuring consistency with the brand's vision. You will have a passion for storytelling and a flair for transforming concepts into impactful visual narratives. This role requires expertise in video planning, production, and editing, as well as a collaborative mindset to work closely with the marketing team on campaigns, product launches, and brand activities. Main Responsibilities - Content Creation: Develop high-quality, engaging digital content, including videos, for the website, social media, and other marketing channels.
- Video Production: Lead all stages of video content creation, including storyboarding, filming, editing, and post-production.
- Campaign Support: Create written and visual content for product launches, brand campaigns, and other activities.
- Strategic Input: Collaborate with the marketing team to contribute to a cohesive content strategy aligned with the brand's goals.
- Content Expertise: Advise on appropriate content formats for various channels to optimise audience engagement.
- Project Management: Manage multiple content projects, ensuring timely delivery and adherence to brand standards.
- Performance Reporting: Generate insights and reports on content performance, offering recommendations for improvement.
- Industry Awareness: Stay updated on trends and best practices in content creation and video production.
Core Qualifications/Skills - 2-3 years of experience in content creation and video production.
- Proven expertise in videography, video editing, and storytelling, with a strong portfolio showcasing high production values.
- Proficiency in video editing tools and Adobe Creative Cloud apps (e.g., Premiere Pro, Photoshop, InDesign).
- Understanding of core marketing channels, including social media, websites, and email campaigns.
- Exceptional organisational skills and attention to detail.
- Creative thinker with the ability to translate ideas into compelling visual content.
Desirable Attributes - A qualification in Creative Media or Marketing (e.g., a bachelor's degree or CIM accreditation).
- Experience creating content for social media platforms such as Instagram and YouTube.
- Familiarity with e-commerce and marketing environments.
- Knowledge of proofreading and copywriting for digital channels.
Personal Qualities - The ideal candidate will be humble, driven, and emotionally intelligent, aligning with the client's values. Character, chemistry, and competence are key to success in this role.
If you are a creative professional with a passion for storytelling and the skills to deliver impactful content, this could be an excellent opportunity to contribute to a growing, values-driven business. Would you like to explore this further? Let me know! BeTechnology Group Limited is acting as an Employment Agency in relation to this vacancy.  |
