Talent Guardian is working with a company based in Poole, seeking a Brand Manager to shape the future direction at a pivotal time of growth. The brand has expanded significantly and is ready for its next exciting phase.As part of this growth, enhancing the brand s website and online presence will be key to driving engagement and maintaining a consistent and impactful identity.
As Brand Manager, the selected candidate will collaborate with stakeholders to achieve aspirational goals and ensure brand consistency across all channels. BRAND MANAGEMENT
Shape photography and videography direction for lifestyle and e-commerce shoots
Develop brand guidelines and tone of voice
Analyse competitor landscape and review consumer trends and behaviours
Maintain brand consistency across assets, including trade shows and department store concessions
Work with the Head of Design on seasonal photoshoots and brochure creation for Spring/Summer and Autumn/Winter
Manage e-commerce shoot styling, props, and execution
Oversee seasonal campaigns across digital and social channels
Review and approve all content for email, print, and digital assets
Drive growth and engagement across social media channels
Support Wholesale, store and concession partners with POS, brand consistency and VM guidelines
Support the direct-to-consumer channel, working with the Ecom Specialist to design and execute seasonal launches and campaigns
Oversee branded email creation and digital asset production with a focus on engagement and product appeal
Requirements
Experience in a similar role within a brand-oriented business, ideally with a Product Marketing background.
Passionate about brand identity with strong creative skills
Knowledge of photography, videography, and digital assets
