VP of Growth London/ Hybrid/ Remote Salary: £(Apply online only)k, plus bonuses, great benefits and high growth company culture with a leading b2b tech agency.
Purpose of the Role: The Vice President of Growth will spearhead the Marketing & Sales functions, driving the agency's new business targets and ensuring a robust pipeline. This role is pivotal in shaping the agency's market presence and achieving revenue goals.
Key Responsibilities:
New Business (Pitches & Proposals): - Oversee and ensure the quality of agency responses to pitches, maintaining a best-in-class standard. - Collaborate with internal specialists to create cohesive and impactful pitch responses. - Manage the entire pitch process, ensuring a first-class experience for prospects. - Foster relationships with agency leads across the Media Network to facilitate joint pitch opportunities.
New Business (Best Practices & Assets): - Develop a 'how we win' pitch ethos and guide in collaboration with the CCO. - Evolve the agency's credentials and create joint propositions with the leadership team. - Oversee the development of props and sales plays to support prospecting and proposal efforts. - Maintain a repository of content and materials for efficient pitch and proposal responses.
Marketing: - Translate the Marketing Strategy for 2025 into a comprehensive Marketing Plan. - Guide the Marketing team, providing strategic feedback and approvals. - Ensure the agency is well-represented across the networking and event calendar. - Align all marketing activities with the agency's growth goals and overarching strategy. - Collaborate with Marketing teams across the Media Network to leverage PR and amplification opportunities.
Reporting: - Oversee the creation of a marketing dashboard linking spend and activity to pipeline and revenue wins. - Ensure accurate updates of new business dashboards to reflect current pipeline and forecasts. - Develop a historical view of new business data for trend analysis and performance tracking.
Skills and Experience Required: - Proven experience in a senior marketing or sales role, ideally within an agency setting. - Strong leadership and team management skills. - Exceptional strategic thinking and planning abilities. - Excellent communication and relationship-building skills. - Proficiency in developing and executing comprehensive marketing plans. - Ability to analyse data and derive actionable insights.
Benefits:
- Leadership Role: Influence and direct the marketing and sales strategies, working closely with the CCO and the leadership team. - Professional Growth: Engage with top-tier professionals within the Media Network, expanding your industry connections and expertise.
- Impactful Work: Play a crucial role in shaping the agency's market strategy and driving new business success. - Collaborative Environment: Work in a dynamic and supportive team that values innovation and excellence.
This role is ideal for a seasoned professional looking to make a significant impact in a dynamic and growing agency. If you possess the skills and experience outlined above, this could be the next exciting step in your career.
