PPC Executive

Posted: 08/11/24
Recruiter:Gleeson Recruitment Group
Reference:2846896421
Type:Permanent
Industry: Media, Recruitment, Retail
Salary:£30,000 Annual
Location:Worcestershire
Description: Gleeson Recruitment Group are pleased to be working with a leading retailer based in the Midlands to recruit for a PPC Executive on a permanent, full time basis.

Title: PPC Executive
Location: Worcestershire
Salary: up to 30,000
Contract: Full time, Perm, Hybrid in office 3 days per week

The Role

We are recruiting a PPC Executive on behalf of a leading Midlands-based retailer. This is a full-time, dynamic position focusing on managing and optimising paid search and affiliate campaigns to drive digital marketing performance.

Responsibilities

  • Collaborate with internal and external stakeholders to plan campaigns using relevant data and analysis
  • Work closely with agency partners to manage Paid Search campaigns across Google and Bing, ensuring alignment with best practices and KPIs
  • Support and expand the affiliate programme, managing relationships with affiliate partners like Quidco and Hot UK Deals
  • Produce and distribute regular reports to key stakeholders, providing insights into channel performance and identifying growth opportunities
  • Build strong relationships with external partners, keeping them informed on product updates and promotional information
  • Track industry trends and proactively identify new digital marketing opportunities
  • Focus on maximising ROI across Paid Search channels by identifying optimisation opportunities
  • Assist the Group Paid Search Manager with implementing strategic digital marketing initiatives
  • Analyse campaign performance data to spot trends and recommend improvements
  • Contribute to strategic discussions on paid media approaches, based on performance insights
  • Coordinate with finance and product teams to align marketing initiatives with business objectives

Candidate Criteria

  • Minimum of 1 year's experience working with Paid Search tools, such as Google Ads
  • Strong analytical skills, with the ability to identify trends and opportunities in data
  • Experience creating and presenting digital marketing reports that summarise key insights
  • Background working within a fast-paced marketing environment
  • Foundational understanding of various digital marketing channels and concepts
  • Eagerness to learn and adapt to new marketing strategies and techniques
  • Strong interpersonal skills with the ability to build effective relationships with stakeholders
  • Creative problem-solver with the ability to think innovatively about campaign solutions

Please apply for more information

GleeMD



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